图书简介
Complex companies are characterized by high turnover, a wide range of products and services, international operations, a significant number of employees, and decentralized production. In addition to their size and diversity, complex companies are also characterized by high environmental dynamics and significant internal changes.Successfully managing a complex company presents a major challenge. This book begins by providing an overview of the most important tasks for both the supervisory and executive boards. It distinguishes three core tasks, six analysis and design tasks, and two meta-tasks. The individual tasks are then briefly described in a practical manner, including: - The importance of the task - The framework and description of the main subtasks - The responsibilities of the supervisory and executive boardsThe primary audience for this book is members of supervisory and executive boards of complex companies. It can also be valuable for consultants. Finally, it is suitable as a teaching aid in master’s programs, executive courses, and in-house programs of companies.About the AuthorProf. Dr. Rudolf Grünig holds a PhD from the University of Bern. He is a professor of management at the University of Fribourg, a board member, and a consultant for large and medium-sized Swiss companies. Additionally, he serves as a lecturer in strategy for executive courses and is an adjunct professor at the Swiss Finance Institute. From 2006 to 2009, he commanded an infantry brigade in the Swiss Army.
1. Introduction.- Part I: Overview of the management of a complex company.- 2. Understanding the complex company.- 3. Understanding management.- Part II: Core tasks.- 4. Setting values and objectives.- 5. Assessing the situation and making decisions.- 6. Leading employees and communicating with stakeholders.- Part III: Analysis and design tasks.- 7. Identifying possible developments in the environment.- 8. Developing the company strategically.- 9. Defining governance and organization.- 10. Filling key positions.- 11. Controlling performance and financing.- 12. Preventing and managing crises.- Part IV: Meta-tasks.- 13. Promoting entrepreneurship.- 14. Simplifying and creating synergies.- 15. Final remarks.
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